In marketing, positioning is everything- create the right PERCEPTION.
Define your market, create a USP- Unique Selling Point, penetrate the market with it, improve on it and while marketing, don’t forget to be subliminal with selling.
People hate being sold to, so find a value driven means. Create a campaign that adds value as a means to subliminally advertise.
How To Market a Product
▪Keep it up-to-date.
▪Hire a graphic designer.
▪Design a logo.
▪Design unforgettable product packaging.
▪Have a website.
▪Make a press release.
▪Maximise social media.
▪Use Internet ads.
▪Be smart about email marketing.
▪Utilise digital coupons.
▪Use print advertising.
▪Consider television ads.
▪Become an expert in your market.
▪Make sure to consider what your target market should be.
▪Determine your start-up budget.
▪Develop sales goals.
▪Develop a sales plan.
▪Choose a strategy to succeed.
▪Consider a concentrated marketing strategy.
▪Expand your market.
I hope it helps, if it did not…this YouTube video will do https://youtu.be/rHgqMY-t_0I
Or get the book on Jumia…https://www.jumia.com.ng/jumia-books-hexavian-laws-of-business-2-lecture-cds-279219.html
Reviewed by Eizu Uwaoma and Victor Bella for Hexavia!
..and we are©Hexavia!